13 million watched 2nd-day TV coverage of impeachment hearings
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Committee on Intelligence impeachment inquiry, with former US ambassador to Ukraine Marie Yovanovitch, into US President Donald Trump, on Capitol Hill on November 15, 2019 in Washington DC.
MSNBC had the second largest audience, with 2.6 million, followed by CBS broadcast coverage , ABC , NBC and CNN , according to ratings data compiled by Nielsen. The ratings were roughly on par with the first day of the impeachment hearings. Among viewers 25-54, the demographic group most valued by advertisers, NBC’s broadcast coverage had the largest ratings, with 512,000. ABC was second with 483,000 followed by CBS , Fox News , MSNBC and CNN .
Among the cable networks, the audience watching the testimony of former U.S. Ambassador to Ukraine Marie Yovanovitch was slightly larger across the 9 a.m. ET to 3:30 p.m. ET daypart, with Fox News winning overall with 2.83 million viewers, followed by MSNBC with 2.698 million viewers and CNN with 1.752 million. In the key demo of adults 25-54, Fox won that as well with 412,000 while MSNBC finished second and CNN came in third .
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