Jesse Tran and Son Chu, the founders of Rens Original, answered some questions about their shoes made from waste coffee grounds and recycled plastic for Cleantechnica.
, it would be third only to China and the United States in terms of greenhouse gas emissions.”
Jesse: When we started, we actually realized that only 5% of the coffee waste in the world actually gets recycled. Coffee waste is a bio waste, but it produces a lot of methane, which is about 32 times more potent than CO2. So what we do here is simply extend the life cycle by repurposing it for alternate use.
The same coffee polyester yarn that we use for the upper part of our sneakers is included in our newest product, the Elemental Hoodie that we just launched on the 29th March, available in our websites in the US, the UK, and the EU. This is our first apparel collection and we wanted to include our signature materials for it. Made from 43 cups of coffee grounds and 12.5 post-consumption plastic bottles, the hoodie also consists of 40% of bamboo viscose.
Before you founded Rens, did you have business or startup experience? How did you fund yourselves initially? Funny enough, we launched our Direct-to-consumer webstore right before the pandemic went south in early 2020. That was probably one of the most exciting and challenging experiences of the entire process, navigating the brands through the COVID era. Production was delayed, logistics was heavily interrupted, and we struggled to deliver the products to customers in time.
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