Because representation matters.
that more accurately portray the real world that children are living in. Now, they’re taking that evolution one step further., its first-ever line of gender neutral dolls “designed to keep labels out and invite everyone in.”
Right now the website advertises six different “doll kits,” as they’re called, available in different skin tones. Each doll comes dressed in a simple tank top and shorts so your child has a blank canvas to start. Each kit also offers two wigs, for short and long hair options, plus six items of clothing, three pairs of shoes and two accessories, all of which are female- and male-presenting.
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