When it comes to cars, size matters. That’s why one Stockholm-based startup is launching a flat-pack microcar, which it says cuts carbon emissions and could make city centers safer for pedestrians.
Parked at the curbside of a tree-lined street, Luvly O looks a lot like any other small car. Boxy but sleek, the modern-classic aesthetic of the cream-colored vehicle embodies Scandi minimalism. It wouldn’t look out of place in an IKEA showroom — for more reasons than one. That’s because, much like the products sold by the Swedish furniture giant, it’s designed to be delivered to its destination flat-packed.
“Despite wanting to license this to others, we also wish to stay on top of the game and be the best at our platform.” Size matters Despite growing consumer preference for larger car models, Luvly isn’t alone in modernizing the microcar. In 2020, French automaker Citroën unveiled Ami, a 483-kilogram , two-seat electric microcar that was replicated by German brand Opel and Italian carmakers Fiat.
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