Romance may be emotionally enriching, but it costs a pretty penny
to a date on Valentine’s Day can cost a pretty penny. But in some cities it takes a prettier penny than in others. Our sister company,survey. Using its latest report, we ranked the 15 most expensive cities based on the bill for a romantic night out: drinks at a swanky hotel, followed by dinner and a movie, a taxi home and a bottle of wine to cap things off . Consider this a rough guide—At the top of the list is Shanghai, where our notional date could set lovers back $655.
But the night out is only half the story. What about the prep? We also ranked cities based on the cost of preening. As anyone on the dating scene will know, that takes investment too—26 more minutes a day than for married people, according to a recent study published ina journal. So into our basket of goods goes a monthly gym membership, lipstick and haircuts. Little surprise that Los Angeles—a city of celebrities and fitness influencers—comes top of our prep list, at $480.
“Baby, credit cards aren’t romance”, Jennifer Lopez insisted in her hit single “Love Don’t Cost a Thing”. If only that were true. A large body of research demonstrates the importance of status and looks in mating. Romance may be emotionally enriching, but it costs a thing.
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