Dustin Johnson is no longer sponsored by Adidas.
The two-time major champion has been with the apparel company for his entire career. But Adidas confirmed in a statement Tuesday that Johnson was no longer with the company ahead of the LIV Golf season opener.Adidas Golf president Jeff Lienhart told ESPN in a statement.
Johnson was one of the first and biggest PGA Tour stars to move to the Saudi-funded and operated rival golf tour during the 2022 season as the country promised massive sums of money for golfers to make the switch. Johnson, 38, won the 2016 U.S. Open and the 2020 Masters Tournament and had at least one win in 14 consecutive PGA Tour seasons from 2008-2021.
It also reasons that Adidas realized that Johnson wasn’t as marketable as he has been. LIV Golf struggled to draw audiences in its first year and didn’t have a television deal. Its events are set to be televised on the CW this year. While Johnson and other LIV golfers are still allowed to play in the four major tournaments, far fewer people are seeing the logos on his clothing outside of those four weeks a year.
Australia Latest News, Australia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
It’s official: Dallas Mayor Eric Johnson to run unopposed in 2023Dallas voters have only one choice for mayor on the general election ballot for the first time in more than half a century
Read more »
Dallas Mayor Eric Johnson to run unopposed for reelection in 2023Eric Johnson is the first person to run unopposed for the mayor of Dallas since Erik Jonsson in 1967.
Read more »
Where Will the LIV Golf Season Be Played? Here’s a List of Every Course, Country New Tour Will Visit in 2023The 2023 LIV Golf Schedule has been unveiled. Here’s where Cameron Smith, Dustin Johnson and Patrick Reed will be golfing this year.
Read more »
Breaking down the Columbus Crew roster ahead of the 2023 MLS seasonThe Crew have had a quiet offseason as far as player acquisitions go, but there's a reason for that.
Read more »
Oscars 2023: How to watch the 10 best picture nomineesThe clock is ticking for movie fans to catch up on all the nominees before the 95th Academy Awards ceremony on March 12th. Oscars
Read more »
Progress report: Pittsburgh PiratesSizing up the rebuilding Pittsburgh Pirates ahead of the 2023 baseball season
Read more »