AFL footy club bosses say families are being put off going to Friday night games because of the late start times, as dwindling crowd numbers threaten club revenue and the atmosphere at the ground. AFL
AFL footy club bosses say families are being put off going to Friday night games because of the late start times, as dwindling crowd numbers threaten club revenue and the atmosphere at the ground.
Although television ratings are up, clubs rely on membership and crowds to generate their revenue and as one club boss said that “good broadcasts depend on full stadiums, so attendances are crucial”.why crowds were down, one club boss identified half a dozen issues that could be addressed with the 7.50pm start time the first easy fix.“People find [digital] ticketing too difficult and have started not to bother. The cost is a factor, as is some scheduling.
One club boss said there was also a sense that there is not enough weight given to local circumstances, such as when community sport is most often played, to ensure there are not clashes that make it hard to attract spectators.Clubs also said the AFL should consider making the games shorter if the crowds did not bounce back in the next 12 months.
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