Amid massive nervousness about the future of movies, the American Film Market opens its 40th edition Wednesday at the Loews Santa Monica Beach Hotel. The market runs through Nov. 13. Southern Calif…
opens its 40th edition Wednesday at the Loews Santa Monica Beach Hotel. The market runs through Nov. 13.
However reassuring that message may have been, it probably did little to soothe the nerves of an industry that’s seen Disney devour 21st Century Fox, laying off hundreds; high-profile films “Terminator: Dark Fate” flopping to become a $100 million loser; the Le Merigot Hotel is no longer offering AFM sales offices; and the ongoing angst over streaming services like Netflix gaining traction is pervasive.
Deckter noted that buyers remain hungry for premium product and that his company saw strong performance at the Cannes Film Festival in May. “We are making movies 365 days a year,” he added. “We are seeing a positive marketplace coming into AFM,” he added. “I think that Netflix and Amazon are actually complementary to what we’re doing.”
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