Amazon and eight South American countries have been battling over who gets to use the '.amazon' domain since 2012.
has been battling with eight South American countries over who gets to use the".amazon" domain since 2012.
Back then, Amazon moved fast to petition ICANN for exclusive use of the top-level domain .amazon, like many brands seeking to protect and solidify their web presence. "We are not looking for financial compensation. Nor are we after ex-gratia concessions to use one or a few second-level domains," Francisco Carrión, Ecuadorian ambassador to the US, said in a letter to ICANN in March, according to the BBC."It is a matter of sovereignty for many of us, and the offer to share the [top-level domains] with the company Amazon Inc. is already a compromise.
The plan also includes a committee to provide a place for either Amazon or the countries in ACTO to object to new domains in the future.Amazon would rather the countries stick to modifications of the .amazon domain for their use, such as br.amazon for Brazil, according to the BBC. The company also said it would work with the countries to point out and eliminate any names that are either confusing or sensitive.
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