Amazon has repackaged surveillance capitalism as reality TV
,"Ring Nation" – a light-hearted look at some of the funniest footage gathered by Amazon's vast network of spy eyes. According to Hollywood insider website,"The series will feature clips such as neighbors saving neighbors, marriage proposals, military reunions and silly animals."
This announcement – made just a few weeks after Amazon's admission of Ring footage being given to legal authorities without a warrant – simultaneously reads as both a failure to read the room, and the ultimate troll."See what we've done here? We've turnedIn this case I feel sure that Amazon has correctly sought the legal permissions of the individuals both captured and capturing this 'found' footage.
All of this points to an immediate need for strong legal protections to ring-fence any footage from any sensor anywhere, so that the data stream from that sensor can. Under no circumstances should a sensor be able to"go rogue" and give away anything about its owner beyond what that owner would willingly – and affirmatively – reveal.
The thin end of that wedge looks like a light-hearted TV series. But if we don't ring-fence Amazon's Ring immediately, very soon we may be continuously performing for some power that we cannot see. This latest stage of surveillance capitalism feels totalitarian – yet
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