Why Sidewalk, Amazon's new wireless protocol for IoT devices, will have trouble finding a customer base:
The standard is meant to provide connectivity options in circumstances and use cases where Bluetooth or Wi-Fi don't offer sufficient range, but many devices intended for those use cases don't have the space for a battery to support cellular connections. Sidewalk will operate in the unlicensed 900 MHz spectrum bands and could offer a signal range of up to a mile from a hub, depending on interference and conditions.
Other devices from various Amazon brands will likely incorporate Sidewalk in the near future, especially for low-bandwidth home and property security sensors. The e-commerce giant is planning to publish the protocol's specifications so that other companies can develop devices that use it and communicate via its hubs as well.
One point in Sidewalk's favor is that it likely won't require any monthly fees. As more smart home and security services move toward subscription models to guarantee steady revenue, though, connectivity costs will probably be factored into plans so that they can provide a more consistent experience.
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