Apple announces ‘scary fast’ October event

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Apple announces ‘scary fast’ October event
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The company is expected to show off new iMac computers boasting the new powerful chipset in a move that should also boost Mac sales. Mac sales have been down this year.

Apple CEO Tim Cook stands next to a display of newly redesigned MacBook Air laptop during the WWDC22 at Apple Park on June 6, 2022 in Cupertino, California. Apple announced its second product event of the season, a month after introducing its new iPhone 15 lineup. New iMacs are likely.

“Weak demand, excess inventory, and a worsening macroeconomic climate were all contributing factors for the precipitous drop in shipments of traditional PCs,” market research firm IDC said earlier this year.

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