As EVs Advance, VW Wants a New Approach to Vehicle Design

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As EVs Advance, VW Wants a New Approach to Vehicle Design
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Should the VW brand take greater risks when it comes to design? A few organizational changes are on the way, as the VW Group expands its EV lineup.

is expected to boost Audi's EV sales, without changing much when it comes to the brand's corporate design.

Audi has kept EV design close to its corporate family look, assuring a uniform appearance across the lineup. Pictured is A6 Avant e-tron.When it comes to the VW brand itself, we'll see the ID.7 in the metal relatively soon. But it remains to be seen whether the sedan will be able to keep up with a competitive set that appears to be taking much greater risks."Up to now, brand design was organizationally assigned to technical development," the automaker said.

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