.ashleygraham chatted with WWD about her new skin care venture and how her beauty routine has changed since giving birth to twins.
“Fig.1 is for every skin type and skin tone,” she explained. “It doesn’t have anyone that it’s not for, which I think is important. Also, it’s incredibly affordable with products between $14 and $40. For me, that’s a big deal when it comes to skin care because skin care can either make you go broke or make you feel like you have to stop the regimen that you’re into in the moment and completely switch it.
Fig.1 offers a simplified skin-care routine with targeted serums, moisturizers and treatments that are meant to be applied all at once in a technique the brand refers to as “home compounding.” Customers can take a personalized skin-care quiz on the brand’s website to determine which Fig.1 products suit their skin-care needs.
Graham explained that since giving birth to twins in January — the model also has a two-year-old son — she has less time to devote to her skin care routine, but likes how Fig.1’s offerings allow her to speed up her regimen while still delivering results. She said her favorite products are the brand’s Vitamin C 15 Percent Treatment and the Micellar Oil Cleanser.and brand ambassador for its activewear collection. She also teamed with Harry’s Inc.
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