The best wardrobe staples walk the line between style and practicality
Photo: lechatnoir/Getty Images/iStockphoto In our advice column, Ask the Strategist, we take your most burning shopping questions and scour friends, call up experts, and draw from personal experience to answer them. As always, please comment with one of your own — we’re here to help.
Anyway, I posed the question to Indya Brown, a market editor over at the Cut who provided some very surprising answers: Aerosoles, Dr. Scholl’s, and a start-up called Rothy’s. But hold up. Can you even believe this respectable fashion person would dare suggest Aerosoles? Dr. Scholl’s? Is this grandmothers’ hour? I couldn’t believe it, but she said that Dr Scholl’s is “trying to be less old-people-oriented,” and she admitted to wearing Aerosoles just yesterday so we gave them a look.
From $69 at Amazon Buy From $69 at Amazon Buy Dr. Scholl’s Dr. Scholl’s Exact The patent-leather strap on this mule adds a little touch of fancy. There’s also a colder-weather-appropriate suede mule, and both have memory foam insoles for added cushioning. From $55 at Amazon Buy From $55 at Amazon Buy Rothy’s The Flat Indya also introduced me to Rothy’s, a San Francisco–based start-up founded with the goal of making a women’s shoe that has the ease and comfort of a sneaker, but the looks of a “feminine flat.” They make four styles of flats — one round toe, one pointed — and each comes in lots of colors, are recyclable, machine-washable, moisture-free, and claim to use a “blister-free seamless knit.” Everything about it is very Silicon Valley.
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