Aston Martin has provided an update on its electrification plans for the coming decade.
, with the first electric vehicle, a sports car, following in 2025. By 2026, all new Aston product lines will have an electrified powertrain option, according to the automaker.
The electrification goals are part of a broader sustainability initiative. Dubbed Racing Green, it also encompasses targets of net-zero carbon emissions from manufacturing facilities by 2030, and from the supply chain by 2039.Environmentally friendly materials, including"green aluminum alloy" manufactured using 100% renewable energy and vegan interior options, are part of the plan as well.to develop new battery technology for use in the EV timed for 2025.
Aston first confirmed plans for an electric sports car and SUV in March 2021, and in an interview later that year CEO Tobias Moers said the sports car would replace one of Aston's current models.needs to follow through on its plans . He said that, when he joined the company, Aston was promising a lot but not delivering. That's certainly the case with Aston's plan to launch an EV, which has seen a couple of false starts.
Aston's previous EV, an electric version of the Rapide called the Rapide E, never made it to production. First, a partnership with LeEco—then billed as the"Netflix of China" and a backer of Faraday Future—fell apart. Williams Advanced Engineering then stepped in to continue development, but the Rapide E was killed by cost-cutting. Will Aston have more success this time around? We'll have to wait and see.
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