Big Zuu, the BAFTA-winning chef, TV host and grime artist, has inked a development deal with Banijay U.K. Zuu, who is also known as Zuhair Hassan, signed the deal under his production label Big Pro…
Zuu, who is also known as Zuhair Hassan, signed the deal under his production label Big Productions, which specializes in factual, comedy entertainment and music content including cooking show “Big Zuu’s Big Eats.” Zuu co-founded the label with managing director Matt Dodds and creative director Alex Gilman.
The deal will see Big Productions develop new IP with Banijay U.K. labels as well as provide access to Banijay’s £50 million development fund which is aimed at partnering with high profile talent, investing in new businesses and supercharging growth. “Big Zuu is a once in a generation talent, a man who combines a ridiculously brilliant combination of comedic, culinary and musical skills with the effortless confidence of a natural born entertainer,” said Banijay U.K. CEO Patrick Holland. “Together with Alex and Matt, the vision for Big Productions to be a home for great ideas and new talent is genuinely exciting, and we, across Banijay U.K. production companies, are delighted to be partnering with such a great team.
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