Capitola Village businesses hope for busy Memorial Day weekend after challenging start to 2023

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Capitola Village businesses hope for busy Memorial Day weekend after challenging start to 2023
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Locals hope the holiday crowds will help bring life back to Capitola Village and potentially save some of these businesses, which are still struggling to recover from the January storms.

"Any old building on the ocean, you peel something off and all of the sudden, you find something more," Pizza My Heart Owner Chuck Hammers said. "So, a lot of the stucco on the front was cracked and we ended up having to peel almost all of it off. We're really racing to try and get open for Saturday morning."

Hammers says even after months of repair following catastrophic damage to these businesses due to the January storm, the work still continues.City manager Jamie Goldstein told us the city has been working with businesses from the beginning to help any way they can. "We've held weekly meetings with the businesses to help walk them through the recovery process to get the permits they need to rebuild and get open," Goldstein said.But even after promises from Governor Gavin Newsom and President Joe Biden"FEMA goes mostly to residential," Hammers said. "So, FEMA steered everyone to the Small Business Association and it's just been a slog. None of these businesses have been able to get a SBA loan yet.

"This summer is absolutely critical," Hammers said. "I think everybody here is on edge because they've been down for five months and put a ton of money into it. But hey, come on down. It's going to be a beautiful weekend and a beautiful summer and don't forget about us. Capitola is a fun place to be."

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