.charli_xcx embraces the costume change in her wild new video for 'Used to Know'
, Charli spoke about the album’s narrative concept of the “evil pop star,” and how that’s related to her experiences asa major label pop artist.“I’ve been signed to a major label since I was 16,” she said. “I think I’ve had quite an untypical major-label-artist journey, so it’s interesting to operate within that framework.
I suppose this record and the imagery is partially a comment on that. It’s also partially a comment on what authenticity is. I think artists feel they need to really prove that they wrote their own songs, that they direct their own music videos, that they are the brain behind everything. As I got older, I began to care less and less about that because I know I can write a great pop song and I know I can communicate my vision.
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