.ChloeBailey on channeling Janet Jackson and finding her inner Khalessi in her new music video 'Treat Me'
Chlöe Bailey has mastered the art of creating a viral music video. Though she’s only on her second release as a solo artist, the music prodigy has been making her presence felt in the industry for decades as one-half of the beloved group Chlöe and Halle. Since branching out as a solo artist, Bailey has gotten the internet’s attention with the provocative clip for her hit, “Have Mercy.
Directed by Diana Kunst, “Treat Me”’s visuals nod to artists like Janet Jackson and Grace Jones, who fearlessly asserted their sexuality and ruled their respective eras. Fans may find themselves reminiscing about Jackson’s “Scream” music video when they see Bailey confidently dancing across the screen in high contrast black and white, or they’ll call to mind Jones’ now iconic album covers by Jean-Paul Goude during the sequence where Bailey is submerged in honey.
Real-world references are only one part of the story, and the video quickly transports Bailey and its audience into sci-fi fantasy. The shots of Bailey in glossy black leather or a nearly transparent crystal fishnet body suit were deliberately daring. “We both come from the underground scene and wanted to bring a futuristic and cyber vibe to this video,” explains van der Fecht who crafted several one-of-a-kind pieces especially for Bailey.
Below, Bailey shares her thoughts on each outfit and how embodying these muses left her feeling like a queen.I loved having bangs for this black latex look—Janet Jackson totally inspired me [during] this moment.Once I got wet in the honey pool, my bra kept slipping down in between takes. It was hilarious and embarrassing at the same time.in this look. It was supposed to be an elevated version of a spa robe, and it was totally giving sexy goddess.
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