Cookathons and speechathons: the west African boom in obscure world record attempts

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Cookathons and speechathons: the west African boom in obscure world record attempts
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Guinness World Record attempts have risen sharply in the last year and a half – but controversy has followed

In 2008, two years after Ebenezer Smith graduated from high school with no means to go on to university, he ventured into Ghana’s culinary industry hoping to become a world-renowned chef.

“When I witnessed , I said I’m going to take this challenge and make my society, my community and my nation proud,” he said. The surge in attempts is also partly because achieving a record is seen as a shortcut to fame and career advancement in a region stewing in record unemployment. Although record-breakers are not paid, Baci gained a series of endorsement deals and a congratulatory message from Nigeria’s vice-president.

Philip Solomon, Dunsin Dubem and Gbenga Ezekiel, three Nigerian teenagers from the south-west town of Akure, are among those featured in the 2025 edition for setting skipping records. The trio represented their schools at a 2021 state championship and hope to wear Nigeria’s colours at the Olympics if the sport is approved for inclusion. “Today we hold six world records, and that can mean six gold medals,” said Dubem.

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