Australian cricket’s most powerful figures are flying to India meet with south Asian broadcast giants in search of a $200m overseas rights windfall after the IPL broadcast auction next month danbrettig
Australian cricket’s most powerful figures fly to India on Thursday to meet with a group of south Asian broadcast giants in search of a $200 million overseas rights windfall after the Indian Premier League broadcast auction next month.
This year’s IPL final will provide the backdrop to critical meetings for Australian cricket’s future.The broadcast contract to beam the IPL around India and the world is set to be fought over in a public auction for the first time in June, with the tournament’s value widely expected to rocket to more than US$1 billion a season.
For most of the past 20 years, the India rights have assumed ever more significance on CA’s balance sheets, growing from around $35 million to $85 million and then up to $140 million for the cycle including the 2014-15 India tour of Australia.
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