The creators of the new Bitewell app say their goal is to help Dallasites focus on their personalized nutritional needs whether cooking at home or eating out.
“After I realized this was a problem for me that I wanted to solve personally, like how helpful would it be if I could open my phone and just know what food around me is right for me right? We started interviewing people and we started learning more about this space, and it turns out that over 50% of us, so between the two of us here, it's likely that one of the two of us has an allergy, a dietary restriction or a medical condition that impacts the food that we eat," said Citro...
She said they're trying to get the app in the Dallas area first before expanding to a broader national market. They ran the pilot program here first with a couple of thousand early testers.
"We in the US spend over $50 billion dollars a year on medical costs related to nutrition, which is more than any other Western country. We’re seeing tons of employers heading into the market trying to figure out how they can add a nutrition program, like Bitewell a food health program, into their overall medical package, to try and bring down some of that spend and increase the health of their employee base," she said.
People who signed up for the app's waitlist will get it for free for the first year, otherwise, it costs $9 per month.
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