.Nabela and elfcosmetics are the dream team. 🙌
“A Bangladeshi-American, plus-sized, Muslim girl has her very own makeup collection with @elfcosmetics. A collection celebrating her South Asian heritage and individual beauty.” That’s what Nabela Noor wrote on Instagram when she shared the news of her upcoming E.L.F. collaboration. It shows you how important and game-changing this collection is to the beauty influencer. “I wouldn’t believe anyone if they told me those sentences growing up,” she continues.
If you’re not yet familiar with Noor, you probably missed her viral video. Back in December 2017, Noor posted a different type of makeup tutorial to Instagram. In it, she writes “pig,” “ugly” and “fat” on her face in makeup. She starts to tear up as she blends the makeup away, ringing in 2018 with a new outlook of self-love. The video was picked up by just about everyone, including Huda Kattan.
View this post on Instagram THIS IS ME 💪🏽 In 2017, I was called a pig, fat, ugly, a monster... I was told I should kill myself because of how I look. I received thousands of messages like this all year & there have been times where I let those words destroy me. But as my confidence strengthened, I became a fortress of self-love that could not be broken by the words of unhappy people. I learned quickly that happy people don’t say hurtful things.
View this post on Instagram Have you heard? Our Founder, @nabela is breaking boundaries with her new collection with @elfcosmetics. 💖 Here’s a special look of the full collection and her inspiring caption: A Bangladeshi-American, plus sized, Muslim girl has her very own makeup collection with @elfcosmetics. A collection celebrating her South Asian heritage and individual beauty. I wouldn’t believe anyone if they told me those sentences growing up.
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