Buildings that house the attractions will be renovated for a $140 million Alamo museum and visitor center.
The Guiness World Records Museum is seen Sept. 1, 2022, in Alamo Plaza. The attraction is one of three businesses in Alamo Plaza owned by Davis Phillips that will be closing after Labor Day.with three friends when a sign drew them into the Guinness World Records Museum.
Davis Phillips, president and CEO of Phillips Entertainment, the family-owned company that operates the three attractions with about 100 employees, said there’s a tinge of melancholy mixed with excitement about what lies ahead. His grandfather and father, who both mentored him, taught him always to have a contingency plan.
Phillips, whose company still runs four other downtown businesses, including two on the south end of the plaza, as well as two Extreme Escape locations on the North Side, will continue serving on the Alamo Citizen Advisory Committee, providing feedback on the massive public-private Alamo makeover. “Those two gentlemen specifically were very instrumental in helping Texas tourism flourish,” Davis Phillips said.