I travel the country teaching people about electric cars. Most people don't realize how much range they really need or how fun EVs are to drive.
BJ Birtwell is a self-proclaimed"car guy" and founder of Electrify Expo, an outdoor festival that brings electrification to everyday consumers with the help of automakers, charging companies, and other industry stakeholders.
It was a glaring realization when we looked at the EV space that there wasn't anything like Electrify Expo. At Electrify Expo, we are the closest you can get to the point of purchase for these attendees that are shopping for EVs. They're coming to our festival to try stuff before they buy. It went from early adopters to people who were really conscious about reducing their carbon footprint and emissions to now this is being a mainstream consumer who's sensing"Hey, if I buy an internal combustion engine car today, in three or four years, when I try to sell that car, what's the demand going to be for an ICE car then?"There are true challenges, and then there are misconceptions. We're in an industry that's brand new.
A lot of these questions about charge time and range are starting to get softer. The question of cost has not been a big issue at our festivals.
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