Ferragamo’s fall campaign, lensed by New York-based photographer Tyler Mitchell, is set against Renaissance artworks from the 15th and 16th centuries, all hanging on the walls of the 16th-century rooms of Uffizi.
Other artworks include Botticelli’s “Portrait of a Man with a Medal of Cosimo the Elder” and “The Annunciation of San Martino alla Scala,” as well as Paolo Veronese’s “Annunciation.”
In other images of the campaign, Davis and Mitchell sought to recreate the artist’s bottega, or workshop in English, bringing to life tableaux vivant that showcase the process of image making from behind the scenes. Mitchell makes a cameo appearance in those shots, seen from the back while capturing a picture.
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