Using misleading Facebook pages and deceptive ads, ZestAds sold coronavirus masks at wildly inflated prices.
to warn people about the company. Like Michailow, people said they made the purchase from online stores with strange URLs, like lifelyessence.com, gadget-leaks.com, or trinityvibe.com. But no matter what the URL was, when the payment was processed, the PayPal receipt listed ZestAds.Randy Smith is one of those customers. The Round Rock, Texas, foster father works with a nonprofit that places young people in homes after they’re released from juvenile detention. He bought four masks.
Jane, who asked not to be named to protect her privacy, said it was hard for her to get approved to run Facebook ads for local political groups, yet ZestAds was easily able to easily reach her with mask ads. “I had to go through hell to get authorized,” she said. “It’s not us, our name was not verified, and the page is not under our control,” Gamber-Johnson CEO Brian Wagner told BuzzFeed News.
On May 8, in response to questions from BuzzFeed News, a Shopify spokesperson said the company was removing ZestAds stores over what it said are violations of its acceptable use policy. “False or deceptive promotion of listed products and price gouging are violations of Shopify’s AUP and not aligned with our mission to make commerce better for everyone,” the spokesperson told BuzzFeed News.
While ZestAds’ Facebook e-commerce operation and Shopify stores appear to be at least temporarily shut down, those who say they were suckered into ordering masks don’t expect to ever receive them — or to get refunds from the company.
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