'Ferrari from Inside and Outside' explores the brand's racing history:
Despite the depth of the written and spoken knowledge he has shared previously on the subject in his on-air and magazine work, Allen has chosen to showcase a different means of covering the topic. While the book includes sections in Allen's fluid prose, it focuses mainly on a pair of photographers—Rainer Schlegelmilch and Ercole Colombo—who made their names shooting F1 teams, races, and racers.
The book's title derives from these two shooters and their key differences. "I've always loved the kind of reportage style of photography," Allen says. "Rainer started out doing that, and there's real echoes in his work of people like Cartier-Bresson, or Capa, or the great Magnum photographers.
The other photographer that the book focuses on, Columbo, was far less distant from the sport and the brand. "Enzo Ferrari hired him almost as like an official photographer, although it was never written down in a contract," Allen says. "He was always called in to see behind the scenes stuff and he got a lot of intimate stuff with the maker of one of the greatest myths in the automotive world.
The photographs in the book, reproduced with startling clarity while still maintaining a period-correct palette, are a joy to study, demonstrating with profound evidence the progression of the drivers, cars, and competition—as well as the photographers' techniques—through the decades.
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