Fox Sports has a ratings boom on its hands in four years: the World Cup is being held on U.S. soil. But there are things that they can improve upon to further maximize their coverage, writes RichardDeitsch. And that starts with their studio show:
. Did you as a viewer feel you were educated on those teams prior to the game? At the half? Yes, we all know sports media rightsholders will not lose viewers for their game coverage based on who is on their studio set prior to or after a game. But how you as a viewer process and come away from the coverage should be of vital importance to content executives.Speaking of game coverage: I like John Strong and Stu Holden. You may disagree, and that’s fine.
I also think Kate Abdo would do it as a host, or at least as much as a host will do it in that role. I’m not suggesting creating cheap heat or some B.S. “Embrace Debate” nonsense. I’m saying that Donovan and Clint Dempsey are not going to do that. At least they didn’t when I watched on this go-around.Maurice Edu and Kelly Smith: Here’s hoping Fox gives each more airtime in 2026. They stood out to me when I saw them on the main set because they talked tactics on non-U.S. games.
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