Financial firms are the new stars at the Dallas Cowboys’ Frisco development

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Financial firms are the new stars at the Dallas Cowboys’ Frisco development
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Financial firms are flocking to the Dallas Cowboys' $1.5 billion Star in Frisco project.

People cross Cowboys Way by the Ford Center at The Star in Frisco. The Dallas Cowboys' mixed use project is attracting major employers.When construction started on The Star in Frisco in 2014, the news was all about the Dallas Cowboys.

These days the Cowboys are still the champions of the $1.5 billion mixed-use project. But lately the headlines have been about the major financial firms flocking to the Frisco development.a 300-person “innovation hub” in a 11-story office building under construction in The Star.

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