Ford Gives Dealers Six Weeks To Decide If They Want To Continue Selling EVs

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Ford Gives Dealers Six Weeks To Decide If They Want To Continue Selling EVs
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Bold move by Ford CEO jimfarley98 ahead of the NAIASDetroit, but we think it's the right move for sure. GM StellantisNA who's next to take this huge Telsa-like step? Read all about it from tommolog who was there in person as the plan was laid out.

In what will certainly send shock waves across the industry, Ford dropped a bomb at its annual dealership meetings in Las Vegas this week.was one of only a handful of news outlets invited to get an early look at the new Model E dealership rules, which included a presentation from Ford CEO Jim Farley.

Ford's current three BEV offerings from left: Ford F-150 Lightning, Ford E-Transit and Ford Mustang Mach-E At a minimum, Model E Elite dealers will need to install two high-powered DC fast chargers and a level 2 charging station, as well as offer at least one DC fast charger available for the public to use. Ford estimates the all-in cost for dealers to become Model e certified elite to be between $1.0 and $1.2 million, with as much as 90% of the cost attributed to the cost to purchase and install the required charging infrastructure.

We've been studying Tesla closely, especially with how their brand has scaled with units and operations in Norway and what we've noticed is that they have almost 1,200 employees now and they have very much dealer-like facilities and we think that's the direction they'll go as they scale their operations in the United States - Jim Farley, CEO, Ford Motor Company

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