Former Disney boss Bob Iger says streaming is not ‘oversaturated’ | nickbonyhady
Former Disney global chief executive Bob Iger has defended his legacy atop the House of Mouse, during which he launched the entertainment conglomerate’s streaming service into a market that has become increasingly congested with offerings from major media companies.
Iger, who worked at Disney for 47 years and was CEO from 2005 to 2020, said business was already being disrupted by companies such as Apple, Amazon and Netflix when it launched its streaming service in late 2019. Iger insisted the streaming market was not oversaturated, arguing it had provided consumers with more choice in how they watched and paid for TV shows and movies. “We’ve seen tremendous growth very fast. We’re now seeing some of that growth, basically slowing a bit, but some of the issues that some of these businesses face are rising to the surface… but I think [streaming] is here to stay.
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