Gérald Genta’s Design for the First (Never-Made) Luxury Stainless-Steel Chronograph Is Heading to Auction

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Gérald Genta’s Design for the First (Never-Made) Luxury Stainless-Steel Chronograph Is Heading to Auction
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The design may date all the way back to 1967, which would put it a few years before the Royal Oak.

,” Benoît Colson, the director of Sotheby’s Watches, said in a statement. “Should it have gone into production, this watch would no doubt have been a great success.”

The drawing, which is the only one that still exists from Genta’s archive with IWC, depicts a watch with many elements seen in other timepieces made by the designer. Like the Royal Oak and the Nautilus, it’s a stainless-steel bracelet watch with a bezel decorated with screws. However, unlike those pieces, it was realized as a chronograph from the start .

“Whether the design was produced in 1967 or in the mid-1970s, it nonetheless testifies the genius and vision of Gérald Genta,” Colson said. “With his creation, he was not only one step ahead of his time by creating a luxury stainless steel sport watch but rather two steps ahead with the first complicated luxury stainless steel sport watch.”

The design is one of the highlights of Sotheby’s final installment in its “Gérald Genta: Icon of Time” series, taking place from June 8 to June 22. Other notable lots include Genta’s sketches of the Seiko Credor Locomotive and the Bulgari Roma. Our eye, however, is on the historic IWC design—and we bet many Genta enthusiasts will be taken by it as well.

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