German neighbouring rights organization GVL is looking inward and toward the future as it celebrates its 60th anniversary
noted the dramatic technological changes seen since the org’s founding in 1959. "Instead of records, magnetic tapes and cassette recorders today’s music usage is dominated by smartphones and streaming," said Evers. "The current number of songs being streamed in our country is approximately 100 billion. In the last few years, GVL has achieved the highest income in its history and is, like many other companies, witnessing a profound, nearly disruptive change.
GVL pays the fees it collects on a fiduciary basis from radio and TV stations and for the communication to the public to its members in the form of a remuneration each year. More than 160,000 performing artists, producers of sound recordings and audiovisual recordings, music and music video clip producers, as well as event organizers, work with GVL.
The org collected approximately €230 million euro for members in 2018, a 25.9 percent decline of income compared to the previous year's high of €310 million euro .said in his congratulatory statement: "For 60 years, the GVL has been a very important partner for us, protecting what lies at the heart of the music industry: our artists’ output and their right to their own work. We would like to thank Guido Evers and Dr.
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