Giorgio Armani Just Relaunched His Luxury Winter Sports Line, Armani Neve

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Giorgio Armani Just Relaunched His Luxury Winter Sports Line, Armani Neve
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  • 📰 EsquireUK
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The designer celebrated, naturally, with a show in St. Moritz

As luxury fans devote more and more effort, post pandemic, to getting away from it all, fashion brands have been quick to identify niche areas for customers to get into even more of their gear. For winter 2022, a slew of such brands—especially in Milan—created capsule collections geared to both the technical needs of winter sports and the après-ski lifestyle. Giorgio Armani, however, was there decades before.

Giorgio Armani takes a bow at the end of the Neve show, flanked by Silvana Armani and Leo Dell’Orca .

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