General Motors doesn't plan to cut any of the previously announced prices for its upcoming electric vehicles, despite the recent adjustments by Tesla and Ford.
Tuesday morning, CEO Mary Barra said the company's EV plan is solid and does not need any pricing adjustments, with many of the upcoming models already undercutting what is on sale today and below the price caps set for federal tax credit eligibility.
"Right now based on the interest we're seeing, the pricing we put out was very appropriate," Barra said. "These are brand-new products into the marketplace that we have really strong interest [in]," Barra said.The reservation books for several models, including the Cadillac Lyriq and GMC Hummer EV pickup and SUV are filled for 2023 and Chevrolet expects Silverado EV Work Truck demand to exceed supplies into 2024.
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