Alessandro Michele's Gucci is one of clashing prints, vintage motifs, and seemingly every texture known to humankind. But his obsession isn't the future or the past—it's right now.
Not being able to hold physical shows for the latter part of 2020 didn’t keep Michele or Gucci from piquing the fashion industry’s interest or that of brand devotees. For the label’s fall 2020 campaign, models took self-portraits from their homes dressed in the collection; Gucci for gardening, Gucci for sweeping, Gucci for tending to one’s cat.
Frenetic as his job may be, Michele’s home life in Rome is grounded by routine. He wakes up each day around 7:50 a.m., sinks into his tub for a bath, then gets dressed and has breakfast with his longtime partner, professor of urban planning Giovanni Attili. “That is the most amazing moment of the day,” he says of his mornings, which also include spending time with the couple’s three dogs and scrolling through online auctions to check on all the objects he’s bid on.
Michele is vocal about how lucky he is. Lucky to do what he loves, lucky to be in love. “Our souls are really in conversation,” he says of Attili. “I understand that it’s something really rare when you find someone that is so close to your sensibility.”felt transformative. “I went out during the night to theA few years ago when the two were going through a rough time, Michele partook in the hallowed my-relationship-may-be-ending ceremony of cutting one’s hair.
To zero live guests, models walked down a glossy white hallway while camera bulbs affixed to the walls flashed and popped incessantly. The soundtrack? Lil Pump’s “Gucci Gang,” Bhad Bhabie’s “Gucci Flip Flops,” and more songs that name-drop the house; certainly nothing Guccio Gucci ever listened to.
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