Is Hailey hinting at an affordable skincare line? 👀
For her recent WSJ. Magazine cover story, Bieber shared more intel on the upcoming launch. “I know what I want to give to people,”. “The whole ethos of my brand is access to really good quality products that are really affordable. I just don’t see why a $200 cream has to be the answer to good skin.” From the sounds of it, we can all expect to achieve her “glazed donut” glow at an affordable and accessible price point .
Before the latest interview, Bieber had been teasing the skincare line for months, speaking about it to Demi Lovato on their podcast,back in September. “'I'm going to step into the beauty world and I'm starting a company which has been really exciting,” she said on the episode. “We're almost two years into it. I feel like for the first time ever I know this is where I'm supposed to be and this is what I'm supposed to be doing.
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