78% of black hair products contain toxic chemicals which can cause life-altering conditions by LeahMahon_
Paraben and lye are just some of the chemicals in black hair products that can lead to severe health isssues
“I’ve had my hair relaxed and almost every black woman I know has had their hair relaxed and that immediately puts up our antennas, because this feels like a systemic thing rather than an individual thing. She adds: “When black women are relaxing their hair, they are not knowing if it’s a possible side effect, so it doesn’t feel like a real choice that people can make.
Since the launch of a new £420,000 crowdfunding campaign, Rachael is striving for more black and mixed race women to have access to safe hair products and fill the knowledge gap that is so commonly missing in the black hair industry. Afrochenix, the brand behind the UK’s first afro hair TV advert, hopes to generate new consumers and private investors through crowdfunding that will help widen the marketing for healthy hair products.that a unique selling point in her range of products is that they “put health first” throughout.
“When it comes to our hair, one of the saddest things I see is we’ve got tens of thousands of customers, we’ve sold products to people worldwide.
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