Londoner Paul Reddin says he started to wear make-up - such as tinted moisturiser and concealer - as he felt 'self-conscious' about dark circles under his eyes.
Harry Styles - pictured greeting fans at the Venice Film Festival - is well-known as a fan of nail polish
It already sells nail polishes - which Harry is often seen wearing - and is now flogging a palette of pigments for the eyes and cheeks.But could the collaboration with Brazilian-born fashion designer Marco Ribeiro get more men reaching for a make-up brush? She says popstars and actors like Harry often wear cosmetics to look their best under heavy lighting on stage or on camera.
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