Here's how much you'd have to pay people to deactivate Facebook for a month via CNBCMakeIt
div > div.group > p:first-child"> A study released in January found out how much people would need to be paid to deactivate their Facebook accounts for four weeks:"The median valuation was around $100 dollars a month," Stanford economics professor, Matthew Gentzkow, who co-authored the study told Recode.
The study, which was published in the National Bureau of Economic Research, was authored by four professors, three from Stanford and one from New York University. For the study, researchers recruited 2,844 Facebook users and asked some of them to deactivate their Facebook account for four weeks, starting shortly after the 2018 U.S. midterm elections on Nov. 6. Some were not paid to deactivate and other were paid.
For some, however, the time off of Facebook was isolating."I was shut off from those [online] conversations, or just from being an observer of what people are doing or thinking. . . I didn't like it at first at all, I felt very cut off from people that I like. . . I didn't like it because I spend a lot of time by myself anyway, I'm kind of an introvert, so I use Facebook in a social aspect in a very big way," one study participant responded.
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