The late attorney co-founded Kinsella Weitzman in 2006, and his family views the change as an attempt to erase his legacy.
, who had left to run his own shop in Agoura Hills. That moniker not only acknowledged Holley’s achievements and contributions to the firm, but honored Weitzman’s legacy as a legal icon and co-founder., who became a partner at the firm in 2011 and worked closely with Weitzman on matters for the Michael Jackson Estate, now joins the masthead — and Holley’s name moves into second position.
With firms that include a long list of names those first two slots are coveted, since they become shorthand for the business. Naming and renaming becomes a balancing act of respecting history and legacy while acknowledging that practices change and some individuals improve their stature in the industry and attain more widespread name recognition than others as time goes on, and leveraging those names can boost the business.
There’s nothing to stop a firm from continuing to use an attorney’s name after their death, and the default seems to be for them to do so.
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