Beauty company Glossier has launched a new program aimed at helping its more than 200 full-time employees exercise the brand motto of “devoted to the customer.”
has launched a new program aimed at helping its more than 200 full-time employees exercise the brand motto of “devoted to the customer.” The new program, which is now part of the brand’s systematic on-boarding process for new hires, allows team members to get up close and personal with customers. It’s also something Glossier is working toward having all of its employees who work at headquarters complete.
The more Weiss thought about what an invaluable experience it was for her to be at the store’s different retail locations in person, the more she wanted her teammates to be able to see and experience the same for themselves. During that time, the employee is able to interact with customers all while shadowing an in-store editor’s job, both on the back-of-store order fulfillment side and on the customer-facing front-of-store side.
Since launching the program two months ago, one-fourth of Glossier’s full-time team members have already completed a shift. They’ve also expanded the program to include an online customer experience component as well, which allows for a similar firsthand experience, but within Glossier’s online sales environment.
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