A Danish woodworker’s bet on a new manufacturing process gave us a toy that never gets old. (From 2018)
Kristiansen imported a newfangled contraption called a plastic-injection-molding machine to Denmark in 1946, people thought he’d lost his mind. Kirk Kristiansen was a master carpenter who made wooden toys sold under the brand name
. The machine cost nearly 7 percent of the company’s annual revenue, but Kirk Kristiansen reckoned there was no limit to what he could manufacture with the new technology. He could even redesign old-fashioned building blocks so that they wouldn’t topple over. After making modest progress with interlocking indentations—a concept borrowed from another toy manufacturer—Ole’s son, Godtfred, set to work on a mechanism for binding blocks together.
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