How the Kia EV9 electric SUV is literally the next big thing for Kia design
, a compelling result of Kia’s iterative process, which is intended not to shock but to improve.
“I work every day with engineers and product people, and they are always trying to make a better product. To be proud of the products that they make,” Habib said. “And I think that heritage is really nice because it drives us to get to things that are bold.” This pluck continues inside, where quality materials like leather, knurled and perforated metal, nubbly recycled fabrics, and even an odd jade-like faux stone trim dominate. The latter is a new background for the company’s haptic touch-sensitive buttons, a real upgrade from the current “piano black” otherwise known as “shiny black plastic.
The interior space is rather vast, especially compared to ICE-powered vehicles with a similar exterior size, the result of Kia’s strategy of creating exclusive underpinnings for their EVs, instead of converting them from gas-powered vehicles like the forthcoming electrified versions of the“We as a group and as a company, we decided to go to dedicated platforms for EVs because it gives you an opportunity to play with space in a totally different way.
Pricing hasn’t been announced, but experts expect the EV9 to start in the mid-to-high $50,000 range. This isn’t exactly luxury territory. But the brand’s early and strongly-designed entries into the
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