From the Archives: To write for SAPIENS and most popular magazines and newspapers, writers must “pitch” their idea to editors. Here is how the process works.
Although the format varies—some publications will have online forms, others simply ask for an email—most magazines and newspapers are looking for several key elements in a pitch. You should summarize your idea or argument in just a sentence or two and present a plan for how the rest will unfold. Most editors, when they finish reading your pitch, will want to be able to answer three questions: Why now? So what? Why you?.
Finally, you’ll need to convince the editors that you’re the right person to write this particular piece. A lot of people have opinions about climate change, immigration policy, or police reform—but what is it that makesqualified to write on such topics? Why should the reader listen to and trust you? If you have previously published pieces that highlight your skill at writing, include a link or two to those as well.
On a cloudy morning in October 2017, I found myself on a hillside in Bethel, New York, thinking about the most efficient way to remove leaves that covered the hill’s rocky surface. Below the wooded hill was the open, grassy field where, 50 years ago, around half a million young people came together for “three days of peace and music” in one of the defining events of their generation.
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