State your main finding in your title, and don’t forget to use the word ‘but’, says Bruce Kirchoff.
. Although they did not use ‘but’ or ‘therefore’ in their abstract, the existence of these terms is clearly implied. I have made them explicit in the following rendition.
In this example, background information is given in the first sentence, linked by a series of conjunctions. Then the problem is introduced — this is the contradiction that comes with ‘but’. The solution to this problem is given in the next sentence . This structure makes the text interesting. It will do the same for your presentations.Use the power of contradiction to maintain audience engagement throughout your talk.
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