How we chose this week’s cover image

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How we chose this week’s cover image
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  • 📰 TheEconomist
  • ⏱ Reading Time:
  • 57 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 26%
  • Publisher: 92%

The design was literally cut out of wood. We explain how it was designed

double issue is a rare chance for our journalists to forsake the news—for half its pages at least—and write about whatever takes their fancy, be that a mafia murder mystery revealed by a megadrought, the lessons of Brazil’s 19th-century rubber boom or the decline of the oldest form of city planning.

Beyond that, Christmas covers can generally go one of two ways. They can feature a single image that encapsulates the spirit of the season, such as this snowy telescope scene, or refer to a single story in the issue, such as this chilly tiger. The alternative is to use the design to highlight many or all of the stories in the double issue, often in a way that requires a little detective work on the part of readers.

Instead we turned to Sophy Hollington, an artist who uses lino-cuts. Here is a draft sketch. It works on many levels. It feels, in the best possible way, rather like a Christmas card. The tree is a clear nod to the season.

But the colours divided people. Some saw a snowy Christmas scene, the tree and details picked out against a night sky. Others thought it seemed gloomy, with little sense of joy. The text, though succinct, is hard to read. The box at the top right, with the issue date, is too dark. It feels detached from the main image—as though it were a second Christmas card crammed into the space. And the main image feels too busy. The details detract from the loveliness of the whole.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

TheEconomist /  🏆 6. in UK

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