President Biden's campaign has no headquarters yet, less than 10 staffers and is spending hardly any money. But his aides say that's all part of the plan.
With just three other paid staffers, her entire operation cost $1.4 million from April through June — about an eighth of what President Barack Obama’s reelection campaign spent in the same period in 2011, when it operated out of an imposing office suite in Chicago nearly the size of a football field.
Such money has been funding work once done by candidates and campaigns. It was DNC staffers, not the Biden campaign, that organized most of the fundraisers in recent months that allowed Biden to bring in $72 million, including events attended by party Chair Jaime Harrison. Of that total, only about $20 million went directly to the campaign, with the rest going to party accounts.
“There are people on the doors in Michigan not just every weekend but some nights,” said Lavora Barnes, the chair of the Michigan Democratic Party, who says these door knockers use talking points on the Biden administration’s local impact, delivered from party officials in Washington. “We are already here doing the work.”
, to make the case for Biden’s election. The video garnered 42 million views on Twitter and tied the DNC’s record for most views in 2023 on TikTok. The video was created by a DNC employee, Parker Butler, who worked on the Biden campaign in 2020, according to a person familiar with the effort. It was shared on Biden’s campaign social media accounts.
Jim Messina, Obama’s 2012 campaign manager, says he fully backs the new approach and encouraged Rodriguez to pursue it after she got the job as Biden’s campaign manager.“These are just wildly different times and places,” Messina said. “My advice was, ‘You have the White House doing your politics, you have the DNC, don’t spend money on the campaign if you don’t have to.’”
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